Luxury Carmakers Push Deals – TrueCar on CNBC
In case you missed it, TrueCar’s Jesse Toprak was featured in this piece that appeared on CNBC earlier today. The story, with the network’s Phil LeBeau, examined the benefits of buying a luxury car...
View ArticleBuick Dances for Luxury Car Buyers with March Madness Advertising
Buick is dancing its way into NCAA March Madness with a multi-layered (and multi-year) advertising and social media campaign that hopes to capture the attention of luxury car buyers and make a steal...
View ArticleTRUEDrive: 2011 Infiniti M56
Driving Impressions of the Infiniti M56 When you think of a car that starts at close to $60,000, Infiniti probably doesn’t readily come to mind – but the Infiniti M56, luxury midsize sedan should. If...
View ArticleSeniors Are Buying Luxury Cars from the American Brands they Grew Up With,...
Top Six Brands Purchased by Seniors Were Domestics Demonstrating the powerful effect of brand loyalty, seniors in America, which TrueCar.com defines as age 65 and over, chose vehicles from brands they...
View ArticleSpotlight on Technology: Luxury Features for a Comfortable Drive
If you’re a person who spends a lot of time in your car, you definitely want to be pampered while you’re in the driver’s seat. Today’s cars do more than just get you from point A to point B: they do...
View ArticleFive Important Luxury Cars Hitting Showrooms in 2016
Before you go to the dealership, get acquainted with some of new kids on the block from Jaguar, Acura, Alfa-Romeo (which is reintroducing itself to the U.S. public), Cadillac, BMW, and Lincoln. Jaguar...
View ArticleDecember Deals: Luxury Sedan Edition
As city officials and entrepreneurs scramble to find solutions to our ever-increasing traffic problem, luxury automakers offer a slight reprieve from the congestion with their supremely comfortable,...
View Article4 Easy Ways to Upgrade Your Ride to Luxury Status
Many dream of having a luxury car, but oftentimes the six-figure price tag just doesn’t align with the household budget. Luckily, there are some simple ways you can freshen up your ride without...
View Article